We sat down with our head designer, Olivia - @oliviarosep_ to talk discuss our latest collection, Namaste Vibin'
What was your inspiration for this collection?
I’ve always loved tie-dye clothing! It always reminds me of getting together with friends in the summer and making new T-shirt’s together!
Tie-dye just has the ability to make people smile & I wanted to incorporate that into a collection at Ethos.
We launched a Pink Tie-Dye set in February of this year, and I know Pink isn’t for everyone but because of the happiness that tie-dye brings, it’s been a customer favorite ever since, so I knew that we needed to bring it back again in more colors that people will love.
"𝐴𝑙𝑙 𝑡ℎ𝑒 𝑐𝑜𝑙𝑜𝑟𝑠 𝑎𝑟𝑒 𝑖𝑛𝑠𝑝𝑖𝑟𝑒𝑑 𝑏𝑦 𝑠𝑢𝑚𝑚𝑒𝑟"
Mango is my favorite fruit, I eat it almost every day when it’s in season.
Orchids are one of my favorite flowers, I have one on my desk at all times while I’m working.
Solana pays tribute to our storefront in Encinitas, located nearby Solana Beach - and the blue tie-dye looks just like ocean waves or a partly cloudy sky on a sunny day!
"𝑀𝑦 𝑓𝑎𝑣𝑜𝑟𝑖𝑡𝑒 𝑝𝑖𝑒𝑐𝑒 𝑓𝑟𝑜𝑚 𝑡ℎ𝑒 𝑐𝑜𝑙𝑙𝑒𝑐𝑡𝑖𝑜𝑛 𝑖𝑠 𝑡ℎ𝑒 𝐻𝑎𝑙𝑡𝑒𝑟 𝐶𝑟𝑜𝑝𝑝𝑒𝑑 𝑇𝑎𝑛𝑘"
I absolutely love our All Day Cropped Tanks, but being a woman with a larger bust, sometimes those tanks are just not appropriate for myself to wear.
I wanted to have the same feel, be able to show off my arms, shoulders & back the same way, but just wanted a bit more coverage in the bust.
After sketching up some ideas, we landed on the Halter Cropped Tank!
It combines all the things we love about the All Day Cropped Tank, but now provides additional coverage for more wearability.
"𝑇ℎ𝑖𝑠 𝑐𝑜𝑙𝑙𝑒𝑐𝑡𝑖𝑜𝑛 𝑖𝑠 𝑑𝑒𝑠𝑖𝑔𝑛𝑒𝑑 𝑓𝑜𝑟 𝑡ℎ𝑜𝑠𝑒 𝑤ℎ𝑜 𝑗𝑢𝑠𝑡 𝑤𝑎𝑛𝑡 𝑡𝑜 𝑠𝑖𝑚𝑝𝑙𝑦 𝑓𝑒𝑒𝑙 𝑔𝑜𝑜𝑑!"
The tie-dye leggings & shorts are softer than ever before due to their dyeing process, so they really just elevate your lounge or at home wardrobe.
I want people to feel exactly like I did whenever my friends and I would make tie-dye T-shirt’s
They're also sweat wicking & squat proof so you can wear them in the gym, out on errands, to walk your dog…anywhere that needs a nice pop of color, these tie-dye sets will definitely bring comfort and color to your closet.
"𝐼 ℎ𝑜𝑝𝑒 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑓𝑒𝑒𝑙𝑠 𝑐𝑜𝑛𝑛𝑒𝑐𝑡𝑒𝑑 𝑖𝑛 𝑡ℎ𝑖𝑠 𝑐𝑜𝑚𝑚𝑢𝑛𝑖𝑡𝑦 𝑡ℎ𝑎𝑡 𝐸𝑡ℎ𝑜𝑠 ℎ𝑎𝑠 𝑐𝑟𝑒𝑎𝑡𝑒𝑑"